How many sales letters have you seen that have somewhere, “It’s not your fault”? The thing is that they’re not wrong, but they perpetuate the problem. Almost all sales letters are selling you a solution that will not work for most of us. It will work for some. It will work for those people who have a large audience already. It will not work if you don’t have that. Do you have an engaged audience? If not, there is a process you can follow that will fix that. If you’ve been marketing for a while and still can’t predict whether money will come in this month, this is for you. You’re not lazy and you’re not short of tactics. You’ve probably got more saved threads, courses and half-built funnels than you can use. What you haven’t got is a first run of sales you can count on, the kind that repeats, so you can stop guessing whether the whole thing works. On Tuesday September 16th I’m opening Stranger to Sold. It’s a guided tool for marketers who haven’t managed to get repeatable sales. Online and self-paced, so you work through it around whatever else your week is doing, no live calls to miss, no cohort to fall behind. I’ll tell you exactly what’s inside, who it’s wrong for, and what it costs before it goes live. For now I only want you to know the date, so you can decide with time rather than in a rush. Tuesday September 16th. Most sales letters end with a promise. This email ends with a date. Regards, P.S. If you already know you want in, reply with the word “consistent” and I’ll make sure you see the doors open before anyone else does. |

