When I talk to marketers who are quietly successful, one thing is consistent.
It isn’t excitement about activity.
It’s respect for results.
They have systems for getting things done, and they follow those systems even when they’re bored stiff with them.
Because boring systems compound.
The big, visible moments only happen after long periods of unremarkable work.
In marketing, people love to talk about the day a single email “did well”.
They rarely talk about the months spent building a list, writing regularly, and staying consistent when nothing obvious was happening.
The same pattern shows up everywhere.
When the music industry raves about a “new” talent, no one mentions the years spent learning the craft, or the nights playing to indifferent audiences in pubs and clubs.
Sport. Acting. Business.
The story is always the same.
Success comes from repeating the boring parts.
Showing up. Doing the work. Continuing when it isn’t exciting.
Sometimes I thought I was a slow learner. Other times I wondered if I was just avoiding the work.
The truth is simpler.
I’m stubborn.
I spent over 25 years as a technician, and I was good at it, not because I was the smartest person in the room, but because I didn’t quit until the problem was actually fixed.
Internet marketing had me going in circles for a long time because I kept trying to outwork problems that needed to be understood.
What finally clicked is this:
Consistency doesn’t come from hustling harder. It comes from doing one thing long enough for momentum to build.
I realised after yesterday’s email that I may not have explained this very clearly, so let me try again.
This is about consistency, not cleverness.
If you’ve ever built something that should have worked, but didn’t, you’ll know exactly what I mean.
I’ve been there more times than I’d like to admit.
What I’m exploring now is a much simpler idea: building small, tightly-focused micro-niche blogs that earn a little each month, and stacking them instead of chasing big wins.
I’m considering running a 30-day, hands-on beta where we’d build 3–5 of these sites together, focusing on:
niche selection
keyword-driven content
simple monetisation
This isn’t a pitch.
I’m genuinely trying to work out whether this would be useful to anyone else, or whether I’m off track.
If this wouldn’t interest you, a quick “no” reply would genuinely help.
And if it would be useful, just reply and tell me that.
They don’t get consistent traffic — which means they don’t get consistent income.
It’s usually not because they don’t have something to sell. They can promote affiliate products if needed.
It’s not because they can’t build things. Most marketers know how to:
build a website
set up PayPal or Stripe
write content or emails
use AI to speed things up
And yet… income is still random.
The real problem is consistency and stability.
I know this because I’ve lived it. For years.
I’ve wasted more potential income than I care to admit by chasing the wrong things and misunderstanding what actually matters.
Over the last while, I’ve been exploring a different approach — one focused on small, repeatable wins instead of big traffic spikes.
I’m considering running a small, hands-on 30-day beta to help a few marketers build 3–5 micro-niche websites that can realistically earn around $30 per month each.
Nothing flashy. Just boring, compounding assets that add up.
If that sounds useful to you, just reply YES and I’ll send details.
You won’t get away with that today, but the concept is still viable.
Build sites that provide good content on general subjects or trending keywords and link out to more tightly focussed pages of yours that have adsense ads on them.
It’s the volume of traffic that counts here.
You won’t need to buy traffic for these, a decent page on a trending keyword will get fast ranking and traffic.
But you’re not limited to adsense, there are many other sites that will pay you to run ads for them if you have the traffic.
When you can generate traffic you can make a buck, or a shedload of bucks.
Regards, Brent.
P.S. If you do want to take advantage of this, and also want to sell your own products then this is where you’ll find underserved people to create products for. https://link.wm-tips.com/overlook.
Looking like mice that lost a fight with a wall, these creatures sink their razor-sharp teeth into cattle, all while injecting a special saliva smoothie that keeps the blood flowing.
They don’t suck blood, instead they lap it up as fast as possible, growing so round and satisfied they can barely fly home to sleep it off.
Humans usually get bitten on the toes, waking up to a bloody surprise with their feet stuck to the sheets.
It’s painless for the Human, and a snack for the bat.
They won’t be turning folks into Count Dracula, but they do add some caution to bedtime routines across Latin America.
Do any readers have experience with these?
Please let me know.
Regards, Brent.
P.S. This won’t bite you hard enough to draw blood.
https://link.wm-tips.com/overlook, but you might be able to create a cash flow that’s painless for the customer, and makes you happily satisfied.
