That is the essence of how most people think. But they’re wrong. It’s the simplicity that does work. Tony Shepherd runs his whole business on one email a day. We complicate the crap out of it. I’ve gotta have:- A website and domain name. A lead magnet. 5 products. A funnel with upsells and downsells. An email list of at least 5,000. The ability to write sales page copy. A blog. A social media presence on the 5 major platforms. etc. Before I can even start. Not so. What you need is a Google doc with an offer. A way to get paid. And some traffic. Simple isn’t the same as easy, mind you. Getting traffic can take a while. But it’s a lot quicker when you’re not building twelve other things first. One of the eight steps in Tony Shepherd’s Profit Wormhole is exactly this: set up only the basics you need. https://link.ckv.to/profit-wormhole Regards, It feels like it’s drawing you in
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