If you do, you are probably over 65 and live (or lived) in Liverpool, UK.

The rest of you probably know that band better as The Beatles.

That group had four name changes in four years before they made a name for themselves.

When you think about it, most highly successful bands either had multiple name changes, multiple members, or changed what type of music they played before they hit the big time.

Not every start is on the right track for the people involved.

I can’t explain that.

You’d think that if one group can be successful in one genre, any other group who chose the same genre would also be successful.

But that’s not the case.

My brother played in bands for many years.

Started in rock bands, ended up in reggae bands.

Both genres have highly successful bands with global recognition.

None of his bands ever made national recognition.

He persisted in his playing, but perhaps he should have done something different.

Many bands became successful after a pivot.

Perhaps music wasn’t the career for him.

Perhaps it was, but not in that setting or genre.

We’ll never know.

These days a carefully crafted AI tool can act as a business consultant and guide you carefully to a scenario that works for you.

Bear in mind that AI tools have far more information at their digital finger tips that you or I can research in a year or two.

These days a carefully crafted AI tool can act as a business consultant and guide you to the scenario that works for you.

This one doesn’t just tell you to pivot, which is what most of these tools default to.

It checks whether AI could fix your actual bottleneck first, without changing direction at all.

And if your market’s genuinely gone, it says so, instead of selling you a fix that wouldn’t work anyway.

If you’d like to see if that could work try this

https://link.ckv.to/pivot

There is an obligation-free test linked on that page.

Regards,
​​​​​​​Brent.