…like a teddy bear.
One step, two step, tickle you under there.
You may know slightly different words, but I think this game is pretty universal.
Little kids love it.
Big kids love to do it.
Little kids love to do it to big kids.
It’s all part of bonding through play.
It’s totally inappropriate to do in the office or the pub.
We probably should do more playing instead of being so damned serious.
If you’re not enjoying what you’re doing, why are you doing it?
I worked with a young family man in a printing firm.
He operated one of the printing machines and he was good at it.
He hated it.
He hated Fridays more than most days because it took so long to get to knock-off time.
He never mentioned it but I suspect he hated Sundays as well because he knew he had to go back to work the next day.
I asked him once why he didn’t do something else.
He replied that he didn’t know anything else.
I then asked him why he didn’t do after-hours study to learn something else.
His reply bothered me.
He said he didn’t have the time.
I haven’t seen or spoken to him for 40+ years and I hope he is happily retired.
These days you can learn anything you want without sitting in a classroom.
There are online schools that cover all subjects.
If that doesn’t work for you, and you don’t need the credentials, most of the AI tools can guide you in any subject or discipline.
The only downside to that is you’ll get a great education in the conventional way of doing things.
That’s a downside because many of the conventional and accepted ways are not working as well as they used to.
Now we need to be far more flexible.
We need to be able to pivot rapidly to adapt to rapidly changing circumstances.
That’s why this PDF is so valuable.
It’s business thinking based on how Games Masters set up for the variable environment of Role Playing Games.
https://link.ckv.to/the-rpg-method
Try it.
Regards, Brent.
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TEGWAR is a fictional scam card game from Mark Harris’s 1956 novel and 1973 film Bang the Drum Slowly.
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TEGWAR is a fictional scam card game from Mark Harris’s 1956 novel and 1973 film Bang the Drum Slowly .
I don’t remember reading the book, and I’m pretty sure I have never seen the film, but somehow I came across this card game.
TEGWAR stands for The Exciting Game Without Any Rules and the baseball players play it with fans who are excited to be playing cards with their heroes.
Personally, I thought it was a disgusting thing to do.
Basically stealing money from people.
But it is a good template for life and business.
There are some basic rules that we mostly instinctively abide by, but many of the rules we think exist, don’t.
There is no rule that says you have to have a website.
There is no rule that says you have to have an email list, although it is a good idea.
There is no rule that says you have to create or sell anything.
There is no rule that says you have to follow your passion.
And there is definitely no rule that says you have to use AI, or that you’re not allowed to use AI.
So instead of hunting for rules that don’t exist, do what Game Masters do, write your own.
Create some guides for yourself, then fiddle with them to discover what works.
Or change them to suit changing circumstances.
That’s what Game Masters do when setting out their guides for a multi-player Role Player Game.
The guides are not set in stone, because they do not know which direction the game might take.
I’ve distilled the RPG Game Master’s approach into a single page PDF that references how the same approach can be used in business.
Download The RPG Playbook for Business here .
Regards, Brent.
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Just look around you.
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Just look around you.
You will know people who are smart, educated, and do really dumb things.
They might have an extreme hobby.
No, not competitive tiddlywinks.
More like motor racing, or base jumping.
Perhaps not quite that extreme.
Driving too fast, playing fast and loose on the dating circuit.
You’ll recognise the behaviour.
Why do they do this?
Sometimes it’s because they are tired of being ‘the sensible one’.
Sometimes it’s the suppressed rebel in them.
Yes, we almost all do dumb things.
I confess that sometimes I’m surprised that I’ve lived this long because of all the dumb and risky things I’ve done.
I try to minimise that these days.
The point is that when you’re writing anything other people will read you need to remember this.
If people abandon logic for adrenaline, a spreadsheet isn’t likely to convince them to buy from you.
Lead with the emotion, then justify with logic.
That’s the way people work anyway.
Take a stand.
Be opinionated.
Get the reader to feel something, positive or negative.
If you aim for the negative you will need to show how your offer turns that around.
Remember, people buy things on emotion, and justify it with logic.
The best way I know to pin this down for your particular audience is to use the guidance you’ll find in this tool.
https://link.ckv.to/prompt-guide.
This is a PDF that guides you through setting up a personalised prompt creation system in Claude.
The prompts are tailored to you and your audience.
No need to waste your time scrolling through a 600 prompt bundle when you can get the right one immediately.
Regards, Brent.
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