Every Guru in the Internet marketing world tells you the same thing. “This is the way to be successful”, and then they sell you yet another product that is essentially the same as the last one you bought. It’s dressed in different clothes, and it may have a slightly different target, but it is the same thing, again. They all work on the memetic theory that says humans prefer to copy someone else when they are unsure what to do. When we want to be successful, we are more likely to copy someone who appears more successful than us. And that’s where we get caught out. The sales letters and videos give the appearance of the success we desire without any hard evidence of that success. Everything you see on those pages that appear to support the claims can be, and often are, faked. You and I can fake screenshots of accounts with lots of sales and income, and we can fabricate testimonials. We can even use fake people’s faces in those testimonials. Nothing on those pages cannot be created and presented as factual. I’m not claiming that all the evidence on every sales page is fraudulent. I’m only saying that all of it could be, and neither you nor I can pick the difference. The tripwire here is that we want to believe that if we follow the advice of a seemingly successful person, we will also gain a measure of that success. It’s not true. You are not that person. You do not have their world experience, you do not have their skills, and you do not have their brain in your head. In precisely the same way that you are not likely to be the next F1 champion or Tour de France winner, you are not likely to be the next Russel Brunson, Frank Kern, Jeff Bezos or Mark Zuckerberg. That does not mean that you cannot achieve a level of success that you’re happy with. It only means that you’ll have to do it your way. You can emulate the behaviour patterns that more successful people have and do it for your sales or bridge pages. There are only two things you need to be a successful marketer online. An offer with a buy button and targeted traffic to that offer. The offer takes almost no work but should be tested to improve its effectiveness. Targeted traffic takes consistent work to put information about that offer in front of as many people as you can every day on as many different web properties as possible. That doesn’t take smarts. It takes persistence. This is something anybody can do, so why do so few do it? It’s the second bit where they fall down. Persistence is not something that most people have. You’re not alone here. I also suffered from this failing for many years. I was persistent in my belief that I could make it online, but I didn’t persist in doing the daily traffic building that’s essential for success. As I change that, so do my results improve. Start simple, stay consistent, and reap the rewards. Regards, P.S. Because I’ve been so scattered over the years, I have a lot of web properties and accounts spread far and wide. I will divest myself of most of them over the next few months and consolidate what I want to keep into three platforms. The two main ones will be Convertri, https://go.wm-tips.com/Convertri, and Systeme, https://go.wm-tips.com/systeme. The other is a web hosting platform with which I have a lifetime account. This will save me a significant amount of my current annual expenses and help me focus better on what I need to do to improve my income security further. |