One of the biggest challenges for any membership site owner is how long the membership period should be.

Many of them, mine included, have a monthly subscription sometimes with a reduced price for a 12-month subscription.

There are two problems with that structure.

The first one is that many people will sign up for a month and then unsubscribe after they have stripped any freebies, without really diving into the regular content.

While some people are happy to go with a 12-month subscription, that also locks the owner into delivering for 12 months, which grows as more people subscribe.

Every new subscriber locks in the next 12 months for them and the owner.

While that’s nice, it’s also restrictive.

You can’t just walk away until the last subscriber has seen out their 12 months.

It’s good because long-term subscribers have a full opportunity to understand the content as it is delivered.

There is a better subscription period.

It gives the subscribers time to fully immerse themselves in the content without feeling rushed.

It prevents the slam bam, thank you, mam, typical of the single-month subscriber.

That period is 90 days.

You wouldn’t offer a monthly or yearly subscription for that period.

Depending on your pricing, this will not seem like the financial hit that a 12-month subscription would be, and yet it would be possible to charge a higher monthly fee than you might otherwise.

Instead of the $27 x 3 = $81 that a monthly subscription might cost over three months, you could charge $90 – $100 quarterly, which is less than a coffee a day.

Of course, you still need to supply decent content that justifies that subscription level, but that’s not as hard as it might seem.

Anyway, food for thought.

Regards,
Brent.

P.S.  Using an AI tool such as Article Creator can help you create good quality content rapidly.

https://llclickpro.com/h9f7s9nz/em.

Yes, you might have to do some editing, but the massive advantage is that you’ll have the bulk of the work done for you in minutes.

From my testing, the quality of the articles is at least as good, mostly, as what I would write.

The bulk of yesterday’s email was written by Article Creator and then edited to correct a few things.

Today’s email is all my work.