Before writing a sales page or an email it pays to turn on your enthusiasm. Why? Because it shows through in your writing. It affects how you write things and the words you use to communicate. Some people would also state that it will affect how fast you write and how many mistakes you make that you don’t correct. So how do you turn on enthusiasm? One way is to start writing faster as if you’re in a rush to get the ideas down before you lose them in the constant stream of consciousness that we all have. The other is to do something physical to get the blood pumping because enthusiasm is usually associated with an increased heart rate. When you have an idea or product to share it always works better when you get excited about the possibilities for the person reading your work. You’re sharing something valuable after all, you should be enthusiastic and excited to share because you know that this could be life-changing for them. Isn’t that great? Regards, |