If it’s stuck to a wall with tape at an art auction it’s worth $6.2 million USD, apparently. In the ALDI supermarket in Australia they’re $2.49 AUD per kg. Of course you’ll need to lash out on another $3 – $4 for a roll of tape, but when the ROI is that high why worry about the cost? There is no way that you or I would waste that much money on something that will lose it’s value and decompose faster than a Big Mac. But we all waste money every day without thinking about it. Every day you don’t email your email list is wasting money. Every day you don’t drive some traffic to increase your email list is wasting money, Every day you don’t add more content to your assets is wasting money. Every day you don’t create or complete creating a product from what you have on your hard drive is wasting money. Hey, I’m guilty of this as well. Sometimes the only thing I do for days at a time is send an email, but I do that at the very least. Recognising this is the first step to correcting it. That alone won’t fix things for you. You’ll have to do something. The first thing to do is to figure out what you want to achieve. Then work out how you’re going to do it and commit to doing that. The final thing you, and I, have to do is actually follow through and do what we’ve committed to. It’s the only way to get results, and you know it. Get on to it, you can do it. Regards, P.S. Some tools might be helpful to get you productive. This one is one I use most days, Insight Analyser, because it does great research and can produce good content. The other one I use regularly is NotebookLM to trawl through that dusty PLR and other content on my hard drive for other insights and product ideas. |