Some of you prefer lies to truth. I know that you may be thinking that I’m lying to you right now, but I’m not. You know you are being lied to in almost every case, and you don’t care. You’ll even pay good money and go out of your way to be lied to. The problem is when you are not aware that you are being lied to, especially when you expect the truth. Most people call these entertainment lies fiction, and you consume it in books, movies, poetry etc. The other form of lies come to you in press releases, newspaper articles, and news on the T.V. These lies are the ones that shape your thoughts about people, actions they might have taken, what the economy is doing, etc. They can be difficult to spot because you rarely get the facts, only the distorted and manipulated story. For now, let’s focus on the entertainment lies and how you can use the same concept in your sales pages. These lies are not untruths. They are expanded truths. Pumped up to be bigger than real so your readers will absorb the message. Because the message and the truth are dull and boring so it’s your job to make the facts exciting. You do that by telling a story based on the truth but enhanced and polished to bring out the facts as pearls of wisdom. You do not make up features or benefits that the product doesn’t have. That would be lying. And we don’t lie. We tell stories that enhance the product because the reader needs to buy it to improve their lives. That makes it our responsibility to do our best to help them see the product in their lives. Haven’t we let them down if we don’t help them see why they need this? Lie to them well, and they’ll thank you for it. Regards, P.S. How long do you think it would take you to make some money online? Not $10k per month, but perhaps one or two $7 sales. Making those sales deliberately is much different to making sales accidentally. You may have already made some sales accidentally or deliberately, so you know what I mean. Taking deliberate actions resulting in sales means you can scale to whatever size income you want because you now know what to do. When the sales are accidental, you can’t scale because you don’t know what you did. You can’t even repeat it once. This https://go.wm-tips.com/ezaff will show you exactly how to take deliberate actions that result in sales. |