Sunday 13th October is/was International Day for Failure. Originating in Finland in 2010, the day was created by university students aiming to foster a more positive perspective on failure. This day encourages people to view failures not as negative events, but as opportunities for learning and growth. The goal is to destigmatise failure and highlight its crucial role in achieving success. Failures are an inevitable part of the journey to success. International Day for Failure encourages people to embrace their mistakes and learn from them. Sharing personal stories of setbacks and how they were overcome helps to demystify the fear of failing. This promotes a global dialogue that emphasises the value of learning from failures. The concept originated at Aalto University in Finland, where students recognised the need to encourage entrepreneurship by addressing the fear of failure. They proposed a day to embrace and learn from failures, hoping to change people’s attitudes and inspire them. The day quickly gained popularity and spread internationally, supported by individuals and corporations who saw the value in learning from mistakes. International Day for Failure seeks to change how we perceive failure, promoting it as a stepping stone to success. It encourages risk-taking and innovation by reducing the fear of failing. This shift in mindset is crucial for personal growth and encourages a healthier approach to challenges. I love this idea. If you’ve ever watched a child learning to walk you’ll see just what it takes to become successful. They know what they want to do. Emulate the people they see walking around. They do not stop trying. They get better with each attempt until they’re successful. But they don’t stop there do they? Nope, they keep practicing walking until they’re running and jumping. Whenever you’re learning a new skill that’s what you need to do as well. Keep trying until you have some success, then keep pushing until it’s easy. Regards, P.S. One of the things you’ll need to get better at is designing a landing page that converts. Conversion could be a sign up, or clicking a link to another page, etc. It’s not always about making an immediate sale, but it should always lead to either a subscriber or the chance of a sale down the track. In the second last email I linked you to LeadsLeap to get a free account. You’ll be able to practice building landing pages from good templates. OK, the other great place to practice building pages is Systeme.io. LeadsLeap has built-in traffic, but Systeme has better funnel creation and a blog capability which you can use to drive traffic to rather than direct to a landing page. I have accounts with both and suggest you could do the same since both have a lifetime free account level, so there’s no cost to getting better. |