Sounds like BS, but it’s true, and I’ll share with you how in a moment. But first, an update from the road. We are currently in Biloela, a small coal mining town in rural Queensland. We left a bush camp at Woodgate this morning and basically drove straight through. If I could find the sweet-spot of speed I wouldn’t attract the entourages that I currently do. On many of these roads overtaking is challenging and the trucks find it harder than most. Here in Australia, especially in the more remote areas the trucks are huge. Do a search for images of road trains, B-Doubles, and B-Triples to get an idea. Then consider that the roads I’m driving on are only two lanes, one in each direction, with no centre barrier. These behemoths are travelling at 100kph (60mph), and don’t want to slow down because it takes time to speed back up again. No, I’m not scared of these vehicles. The drivers are all professionals, and drive on roads like these every day. I give them as much help as I can, and most of the drivers recognise that and acknowledge what I do. Other than keeping an eye on what’s going on ahead and behind me on the road I also have a lot of time to think because my wife is usually engrossed in an audio book. Today I was thinking about how to create products faster and I pondered something that Britt reminded me of, thanks Britt. The best product to create is a short course. There are several reasons for this. You’ll be more likely to get their real email address because fake ones don’t work for multiple days. The subscriber is likely to open more of your emails as you notify them of the next days content. When you deliver the notification with a link to click to the content you’re also training them to click your links. If the course is free your subscriber rate should be higher, but you get at least the length of the course to encourage them to buy something, hopefully longer. Many people will still struggle to put a short course together, but I have a solution for you. This training shows you, step-by-step, how to put together a product that you know will sell using AI to help. It’s a simple process to expand the work into a 5-day course. Either split up an extensive product or create 5 complementary products using the same process. https://go.wm-tips.com/instant. Couldn’t be much easier without someone doing it for you. Check out my last few emails to find out more about targeting and getting traffic. Regards, |