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Although relevant and valid, I’m not talking about the learning from failure process. No, I’m referring to the simple fact that you only have to succeed 51% of the time to be considered successful. Only you know about the other 49%, so they don’t count. There is a slight caveat in this, though. Doing something ten times does not mean you’ll succeed five times. You do need to attempt whatever it is at least 100 times for the percentages to work for you. For example, if you want to have a successful blog, you’ll need to write 100 posts before assessing how it’s going. You’ll also need to promote those posts where your target market hangs out so they can find them. Same if you want to do video marketing. Make and post 100 videos. Writing books for Kindle, write 100 books. More often than not, when you commit to this type of activity, you’ll notice the results much sooner than your 100th whatever. But when you commit to doing something 100 times and put in the persistence and consistency, it’ll get easier, and the results will come faster. The rock facing the ocean doesn’t wear down because water is harder than rock. It wears down because the waves are consistent. Success always goes to the most persistent. Regards, P.S. There is nothing wrong with using tools to help automate the process of content production. You still have to use the tools consistently to benefit from their help. Leveraging the big platforms’ competitiveness can be a big boon to you as they’ll help push you along. eBay is attempting to pinch a big slice of Amazon, so they help their listers with promotional traffic. YouTube is attempting to take a big slice of TikToks business by pushing video shorts and promoting them for the creators. Amazon is attempting to grab a bigger slice of the book market by pushing its Vella platform, which is not available outside the USA at the moment. Facebook is pushing into the video market by promoting any video content posted. The best one to get into is the battle between YouTube and TikTok by creating a short video for YouTube and posting them on TikTok, Facebook and Instagram. Create once, post four times. Do you think you could make a buck from traffic from four high-traffic sites? Discover how easy it is to create these short videos. |
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