In one of my financial newsletters, there is an article about the price of fuel.
The fuels are diesel, gasoline, and gas.
The suggestion is that the price could double or quadruple in the next couple of years.
Their logic is that since global governments have been telling the oil companies for the last 5 – 10 years that they will be shut down in the short term, there has been no exploration and, therefore, no new finds.
They have also been shutting down refineries rather than doing the extensive and expensive upgrades and maintenance required to keep them going.
The demand has been rising, and as we all understand, when there is limited supply and increasing demand, the price rises.
These price rises are not a result of the Ukraine invasion, which has exacerbated the supply problem, but the issue has been bubbling along for years.
My questions to you include the following:-
How will you pay for the increased cost of doing what you’re doing today?
How will you pay for the increased cost of supermarket supplies, assuming there is stock to buy?
How will you pay for the increased power bills?
I know what I’m doing is the right thing for me.
I’m building up my Internet business to develop an additional source of income.
Look, I know that this inflation may not come to pass, but I also know that being prepared is far better than wishing and hoping it’ll all work out quickly.
Regards, Brent.
P.S. If you haven’t made your first $1k online, check out this free video showing you how to get there fast.
There is a small learning curve with any new tool, and these are no exception, but you can build amazing landing pages and manage your email lists just fine with either.
It’s not something I do often because I mostly make my sales pages in either Convertri or Systeme.
However, I have been asked to create a mobile-ready stand-alone web page for a friend.
I used and liked Komposer for many years, but it no longer works with my Mac.
I went on the hunt for something that would do the job, which proved challenging.
Some old ones still work and have been updated, such as Arachnophilia, which is Java-based.
I discovered this tool in 1998.
I used it then for quite a while, and it still works pretty much the same today.
But, it is clunky and doesn’t have a toggle between code and what the page looks like, which Komposer does.
I looked at probably another ten tools, none of which were suitable because they were pretty much only code or very limited in their WYSIWYG layouts. (What You See Is What You Get).
Then I remembered NicePage.
I used NicePage to build a WordPress page which worked well, but when I removed the NicePage plugin, the page went to a worse layout than Divi leaves you with.
Consequently, I stopped using it.
I had forgotten that it would also allow you to export an HTML page.
It has some quirks, but if you need a stand-alone page, this tool might fit your bill.
It’s available for Windows and Macs as a desktop or a web-based tool and is free to use.
There is a paid level that you probably won’t need any time soon.
I’ve pressure cleaned and resurfaced the deck and the gazebo.
Edged and mowed the lawns and trimmed the bushes.
What I haven’t done is much on the computer.
Unfortunately, none of the yard work makes me any money.
The computer work does.
Sometimes, though, we all have to take advantage of the great weather to do the stuff that needs to be done during the daylight hours.
I’ll be out riding for a couple of hours when you read this email.
My usual riding buddy won’t be with me because he’s decided to go surfing instead.
I can’t believe that.
Why would you go surfing when you could be riding?
Nah.
I know he would rather be surfing than pretty much any other activity.
What do you do to unwind or for exercise?
Do you have a regular routine?
What about your work schedule?
Do you have a regular routine there as well?
I know some of you do because you’ve told me, but I’m not sure about others.
It’s crucial for your success, at any level, that you have a routine to generate traffic to your sites and a routine to create more content to feed that traffic.
Even a shiny magic button won’t produce any money unless you take action to push it.
Like any income-producing activity, you still have to do the activity to produce the income.
It’s never about the idea or the product.
It’s always about marketing which is the activity required to get sales.
Marketing is not only sales pages or sales videos.
It’s also about getting your message in front of the eyeballs of the right people.
The people who want what you have and are prepared to pay.
When you can get sufficient eyeballs on your content and offers, you will make money, even if the sales page is not world-shattering.
Is that what you thought when you read that subject line?
Of course you did, but here you are, and you’re curious.
OK, firstly, this is why getting into the top 50 is important.
Getting any page to rank anywhere can be tricky, but anywhere in the top 100 are the ones that Google use for reference to rank their top 10.
Getting into the top 50 gives any page you’ve linked to a leg up.
When you get multiple pages into the top 50 that link to each other, they’ll all climb into the top 10 or 20.
So, let’s get a page into the top 50 today.
What we are going to do is take advantage of the Golden Ratio for keywords.
The formula is GR = the number of search results with the keyword in the title / the total search volume for that keyword.
Start by doing a Google search like this:-
allintitle: keyword.
Then repeat the search without the allintitle: part.
You should use a long-tail keyword because they have less competition.
You can do this manually, but it’s tedious.
Use a keyword tool, and plenty will give you a free trial.
The ratio you need to make this work is less than 0.25.
0.25 – 1 might work once you have a few pages already ranked, to which you can add a supporting link, but anything over 1 will be challenging for quite a while.
All you need to do now for that new page is make sure the Google bot finds it.
Before T.V. and the Internet, all marketing was done by mailing out envelopes stuffed with sales letters and supporting information, newspaper & magazine sales pages, and classified ads.
The classified ad below ran for years, indicating that it was highly successful.
“SNACK ROUTE. Newest and most profitable snack machines are opening up hundreds of new locations. Seeing is believing. Earnings can exceed $1,000 weekly. Part time. All cash business can be yours for as little as $5,600. Call 1-800-“
It’s usually considered that putting the pricing in your sales pitch is a bad idea, but this ad clearly states the low end of the pricing.
Couple that with the high end of the potential returns, and the reader, with some interest in being in business for themselves, will fantasise about paying the $5,600 back in 6 months.
That won’t happen unless they push very hard, but people love to dream about how they’ll live when their ship comes in.
Similarly, people dream about what they’ll do when they win the lottery.
We all know that someone will win, and we don’t see any reason it won’t be you.
For me, though, I don’t buy a ticket, so I’m unlikely to win.
The same happens when people first start with Internet marketing.
They think that there are millions of people online, and all “I need is to get 1% of 1% of those people to see my sales page”.
“1% of those will buy, and I’ll quit my job in a month“.
Many of them give up when that doesn’t happen, but not you.
You keep searching for that elusive secret that you know must exist.
You buy all the promises from the gurus.
They don’t work either.
You still believe you can make it, but you might be getting a little jaded about the promises.
I can’t blame you for that.
I did the same for years.
I knew that success was possible and that I had made many mistakes along the way.
That changed when I changed.
When I started applying what I knew others were doing that I wasn’t.
The boring stuff.
Repetitively.
Every day for an hour.
The stuff that anyone could do but most won’t.
Will you?
Regards, Brent.
P.S. You’ll need somewhere to send those visitors you attract.
A simple blog post on a free host reviewing a product you use and understand with an affiliate link.
