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Why Vibe coding isn’t the answer.

Brent Milne

Apr 22

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Yes, it’s true that the AI tools will write code for you that works.

But, it only works for non-coders for very small projects and apps.

Things the AI tools can write on a single page such as a small calculator or similar.

Why?

Because for larger projects you need to be able to understand the code and the logic behind it.

The AI tools will create the code for you, but you’ll have to treat them like a junior coder and coach them to get a good result.

That takes time.

You’ll need to test almost as much as you would if you wrote all the code yourself.

The AI tools can write great code much faster than a good coder would, but not in a single pass.

A case in point is the WordPress plugin I’m working on at the moment.

It has taken a couple of days to get it done.

I’ve been testing a great tool that was designed for coding,

windsurf.com/.

I think you could create almost anything with this, but building web pages is really a bit beneath it’s capabilities.

It can build them, but tools like ChatGPT, Claude, DeepSeek, etc. also do these easily.

You don’t need a sledge hammer to crack a walnut, a nutcracker will do the job just fine.

But a nutcracker won’t break up concrete, you’ll need the sledge hammer for that job.

Use the right tool for the job or the job will take much longer than it should.

Regards,
Brent.

April 21, 2025April 21, 2025

Opera works, but it has other issues.

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Opera works, but it has other issues.

Brent Milne

Apr 21

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I’m not saying that Opera is a bad web browser, it’s not at all.

It’s just that I’ve got used to the spaces function in Arc and really like it.

It keeps sections totally separate from each other, and Opera doen’t have that capability.

Other Chromium-based web browsers do have similar functions, but not Opera.

Thinking through the issue and exploring other extensions with little success made me realise that the one thing I wanted to use Opera for was the free VPN.

That changes the search.

I found a solution.

A tool called WindScribe with a free level that includes USA based servers.

The great thing about this tool is that there is a desktop tool for all your connections and a browser extension for just the web browser.

They both work great.

When I first turned the extension on it connected me to a Hong Kong server and my search results were from Hong Kong. Doh!

I changed the connection to a USA based server and got USA-based results.

WooHoo.

Now I’m cooking with gas.

I think I’ll be paying for this one as it’s extremely inexpensive compared to others.

OK, everybody back on your heads, we’ve got work to do.

Regards,
Brent.

April 20, 2025April 20, 2025

You need a VPN.

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You need a VPN.

Brent Milne

Apr 20

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Google have been screwing around with geo-targeting the search results.

Even when using the advanced search function it’s still difficult to get search results for any country other than Australia.

That means that all my keyword tools are not able to give me decent results.

I’ve tried a few VPNs and the best one that’s free is to use the Opera web browser.

Opera is a Chromium based browser, so it’s more secure than Chrome and Google can’t track me.

Because Opera is Chromium based all the extensions in the Chrome web store install and work.

To turn on the VPN in Opera, go to settings and search for VPN, click the toggle.

The keywords everywhere extension doesn’t quite work the same as it does in other browsers, and I’ve asked the developers why not.

They’ll sort it out and either update the extension or tell me what I’ve done wrong or not done right.

Regardless, with the VPN on I’m getting the search results I want and most of the information I want.

As much as I like the Arc web browser I’ll have to change to Opera and make that work for me.

Regards,
Brent.

April 18, 2025April 19, 2025

Flipping traffic for cash.

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Flipping traffic for cash.

Brent Milne

Apr 18

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Have you ever heard or read that when you search for a keyword in Google there must be ads for it to be a good keyword?

What if I told you that’s BS advice?

I’ve talked about this before, but I’ll say it again.

In every large group of people there are people who will click on your ads and buy stuff.

There are some who will subscribe to your email list.

When there are sufficiently large volumes of people that other marketers are not targeting that’s a goldmine for smart people like you.

Because it’s so much easier to get high rankings for those unloved keywords.

You can write a useful blog post, get about 20 backlinks, and you’ll be #1 in the search results.

No, one blog post won’t do it, but 20 might.

You could do it with a single post if you buy the traffic from Google.

That would be called traffic arbitrage.

Turning $0.50 clicks into $12 clicks.

When the keywords are unloved SEO is easy so buying visitors isn’t the best option really.

Finding these keywords does take a little work and a useful keyword tool is keywords everywhere.

Regards,
Brent.

April 17, 2025April 18, 2025

How to get 10 to 30% more email opens in 20 minutes.

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How to get 10 to 30% more email opens in 20 minutes.

Brent Milne

Apr 17

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While opens are not the accurate metric we would like them to be, if your subscribers don’t open your emails they cannot click the links to buy, so more opens means more sales.

The one thing you can do in 20 minutes, or less, is to write a better subject line.

Your emails are always in a crowded inbox.

There are hundreds of unopened emails in there that your subscriber scrolls though every day.

If your subject line doesn’t get them to stop scrolling it’s failed.

It’s joined the ranks of what’s effectively the dead-letter office.

After a few months of not opening your emails they’ll unsubscribe or worse mark your emails as spam.

But they cannot click a link or buy if they don’t open your email first.

And they won’t open your email if the subject line doesn’t pique their interest and stop them scrolling.

You can discover exactly how to do this in the next 20 minutes by going here https://link.wm-tips.com/20minutes.

That’s not all you’ll discover though.

You’ll also discover how to write emails that convert, sales pages that convert, and social media posts that convert.

What you won’t need to do is buy an expensive copywriting course that will overwhelm you and prevent you getting the benefits you want.

Write content that converts to cash in your pocket.

That is what you want isn’t it?

It’s all there in the link above, condensed for easy consuming and using.

Regards,
Brent.

April 17, 2025April 17, 2025

602036 is your Substack verification code

Here’s your verification code to sign in to Substack:

This code will only be valid for the next 10 minutes. If the code does not work, you can use this login verification link:

Verify email

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April 16, 2025April 17, 2025

Don’t fake it until you make it.

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Don’t fake it until you make it.

Brent Milne

Apr 16

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Stormtrooper minifigure walking on the sand

That’s the worst possible advice.

People will see through the fakery.

Act with confidence that you will make it.

And face it until you make it.

Get up, work hard, fail.

Stand back up

Face it again.

Do a little better.

Fail again.

Get back up.

Repeat.

Each time fail differently.

Learn from the failures, don’t repeat them.

The work will teach you how to do it.

But you have to follow the process.

And the process requires activity.

This is the last email this link will be in and it will not be opened for free again.

https://getupnote.com/share/notes/Nfn4ZrxerSOt6nHjocGVteZvec12/77369255-c40f-4ffe-9bb2-fdad2de86d84.

Regards,
Brent.

April 15, 2025April 16, 2025

Want traffic for free?

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Want traffic for free?

Brent Milne

Apr 15

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That’s the Holy Grail for Internet Marketers isn’t it?

Here’s one method that works, if you do.

https://getupnote.com/share/notes/Nfn4ZrxerSOt6nHjocGVteZvec12/77369255-c40f-4ffe-9bb2-fdad2de86d84.

This is available right now but won’t be later.

Regards,
Brent.

April 14, 2025April 15, 2025

Following trends can make you money fast.

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Following trends can make you money fast.

Brent Milne

Apr 14

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Head over to trends.google.com and either just look at the top ten overall or whatever niche you’re in.

This method is all about monetising traffic volumes.

So, you need a page with ads all over it as you’ve no doubt seen many times.

You ask ChatGPT to write you a 1,000 word blog post on the trending topic.

Split that post up over several pages to keep the visitors clicking.

Use this tool, https://go.wm-tips.com/insight. to find keywords around that trend.

Use those longer-tail keywords to make short videos for TikTok and YouTube shorts.

Link back to your blog post.

The traffic should arrive fast, peak and then die down.

Rinse and repeat.

You could make pages and videos in a matter of hours and have traffic in minutes after posting.

This is a short-term project, but if you need money fast this is the fastest way I know.

Some of those pages will continue to produce for months after, so it’s not all wasted, but don’t expect to build a long-term business this way.

Regards,
Brent.

April 13, 2025April 13, 2025

The robots are coming, the robots are coming.

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The robots are coming, the robots are coming.

Brent Milne

Apr 13

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Most of you will know about Boston Dynamics and their robot dogs and bi-pedal robots.

The development of these things is amazing and they’re developing rapidly.

But these are just robots with limited abilities outside of their programming.

However, there’s a new player in the market who has been developing self-navigating capabilities into their AI controlled robots.

They’re using the same technology that is built into self-driving cars and utilising the vast database of real-world scenarios to train the AI in recognising the things is sees.

The projection is that you’ll be able to buy one of these for help around the home or anywhere you might want one, as long as you can pay the price, which hasn’t been announced yet but won’t be cheap.

TBH, I’m not sure if this is good or bad yet.

The potential is there to go either way.

It will probably come down to what hard-coded principles the robots have.

Just like Robert Heinlein proposed in his books.

I’m really interested in what you think about this.

Please email me with your thoughts.

Regards,
Brent.

P.S. In the mean time I’ll keep working with the AI tools because they can make a difference in what we do.

In the short term we can make great tools like this, DMARC Analyser, which I’ve now turned into a WordPress plugin, also with the help of AI.

There are a few things I need to put in place in the background before a release, but that’s coming soon.