Before T.V. and the Internet, all marketing was done by mailing out envelopes stuffed with sales letters and supporting information, newspaper & magazine sales pages, and classified ads.
The classified ad below ran for years, indicating that it was highly successful.
“SNACK ROUTE. Newest and most profitable snack machines are opening up hundreds of new locations. Seeing is believing. Earnings can exceed $1,000 weekly. Part time. All cash business can be yours for as little as $5,600. Call 1-800-“
It’s usually considered that putting the pricing in your sales pitch is a bad idea, but this ad clearly states the low end of the pricing.
Couple that with the high end of the potential returns, and the reader, with some interest in being in business for themselves, will fantasise about paying the $5,600 back in 6 months.
That won’t happen unless they push very hard, but people love to dream about how they’ll live when their ship comes in.
Similarly, people dream about what they’ll do when they win the lottery.
We all know that someone will win, and we don’t see any reason it won’t be you.
For me, though, I don’t buy a ticket, so I’m unlikely to win.
The same happens when people first start with Internet marketing.
They think that there are millions of people online, and all “I need is to get 1% of 1% of those people to see my sales page”.
“1% of those will buy, and I’ll quit my job in a month“.
Many of them give up when that doesn’t happen, but not you.
You keep searching for that elusive secret that you know must exist.
You buy all the promises from the gurus.
They don’t work either.
You still believe you can make it, but you might be getting a little jaded about the promises.
I can’t blame you for that.
I did the same for years.
I knew that success was possible and that I had made many mistakes along the way.
That changed when I changed.
When I started applying what I knew others were doing that I wasn’t.
The boring stuff.
Repetitively.
Every day for an hour.
The stuff that anyone could do but most won’t.
Will you?
Regards, Brent.
P.S. You’ll need somewhere to send those visitors you attract.
A simple blog post on a free host reviewing a product you use and understand with an affiliate link.
Should you decide you don’t want my emails anymore, you can unsubscribe at the bottom of this email.
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This is the title of a website page I printed in 2001.
Now, I checked with Archive.org because the site no longer exists.
The last crawled page by archive.org has this snippet.
Established in 2001, you can trust that we are a successful, stable, long term organisation providing you with the information, products, services and training you need to create and maintain your home business.
That was on December 2006.
They sank without a trace.
That tells me that either their system didn’t work or they never used it.
The problem with their system is that it collected low-quality traffic, if it collected any at all.
There is a kernel of a good idea in there that I’ll test and report back.
OK, now you want to know if getting 10,000 quality hits daily to your site is possible.
The answer is yes, as long as you do the work required to attract that number of people to click one of your online links.
To do that, you will need to have a lot of content spread around on platforms that already have a lot of the right sort of traffic.
Platforms like Facebook, YouTube, Vimeo, Twitter, Pinterest, and under-the-radar platforms that don’t make the news.
Platforms that will be provided to you in your inbox over a 15-day sequence when you sign up here for free.
Should you decide you don’t want my emails anymore, you can unsubscribe at the bottom of this email.
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The argument for hustling is that if you do it long enough and hard enough you’ll be a success.
That’s a crock of shite.
You could hustle all year at trench digging, you may be the best trench digger in the land, but it’s unlikely to make you more than a successful trench digger.
Sure, you can get well-paid for digging trenches and invest your income wisely to build a nest egg, but you’ll only be trading time for dollars, which is never the way to get financially free.
Gaining financial freedom is when you can choose to work or not, and it doesn’t impact your income other than to make it grow,
You could get there digging trenches after many years of daily hustling, but probably not.
If you examine the core of any successful business you’ll find that they all have at least two of these three things.
A good idea.
Good execution on that idea.
Luck.
The idea doesn’t have to be the most incredible idea.
It could even be a twist on another person’s good idea.
You’ll need to take action on that idea and keep taking action on it until you have reached the level you want.
I think you’ll also need at least a smattering of luck.
Often executing that idea will attract the luck you need, so you may not recognise it when it arrives.
Like all email marketers, I get the occasional spam complaint.
This is utterly unfair to the other subscribers because sometimes those complaints prevent my emails from getting into their inboxes.
Those who call my emails spam are making decisions for others that they have no right to make.
Here is a case in point.
This person was the latest subscriber to report my emails as spam because they were too lazy to scroll to the bottom of the email and unsubscribe.
I have scrubbed their name and email address for their privacy, but you can see in the image that they have been a subscriber for quite a while, have opened emails and clicked links before deciding to report them as spam.
I don’t have a problem with people unsubscribing because my emails don’t suit everybody.
Your interests may change, and you no longer want me in your inbox.
That’s fine.
I don’t send emails to anyone who has not subscribed at some point, even if you don’t remember doing so.
When I told you in the previous emails that I would give you the share codes for the PLR funnel, I realised that you might not understand what that means.
With LeadsLeap and their autoresponder SendSteed they have a feature where any page or email series can be shared with other members.
I’ve set this up in my LeadsLeap account.
In LeadsLeap I can share the entire email sequence, the landing page and the thank you page with a share code so you can import the whole lot with one click.
There is also a Replacer function where the importer, that’s you, can change certain parts of the import properties with their data.
That data could be an affiliate URL, your name, your contact details etc.
For these emails, you can make an email list and import all 15 emails, replace the affiliate URL and your name in one go.
You can do the same with the Landing and T.Y. pages.
It beats having to edit each of the emails one at a time.
Why else would you want a LeadsLeap account for your autoresponder?
They do the subscriber filtering for you.
The text below is from their tutorial on emailing.
<snip>
Email cleaning is a tedious task that all list owners have to do regularly.
At SendSteed, we do the task for you, so you don’t have to do it.
1) Contacts that do not read any email for more than 30 days (system-wide, not just your email) will become inactive.
You can still send emails to inactive contacts.
2) Inactive contacts for more than 180 days will receive special treatment.
On your next broadcast, the status of these contacts will change to fail, but they will still receive your email.
If they read your email, the status will change to active again.
If they do not open your email, the status will remain failed.
But if they suddenly become active in the SendSteed system again, perhaps they subscribe to another list in SendSteed, they will become active in your list again.
This practice will ensure that we cater our resources to real people who read emails.
</snip>
SendSteed also has tag filtering so you can segment your list easily.
You can import 500 addresses at a time, but you cannot import more until they have opened an email.
It’s almost impossible to be a spammer through LeadsLeaps SendSteed email service, which keeps their inboxing viable.
And you get all that for a fixed $20 per month for a Pro account.
Regards, Brent.
P.S. I nearly forgot to give you the link to get the PLR email funnel.
You’re smart enough to figure out that you could open the previous email and get it from there, but it’s easier to click this link.
When you purchase through that link and email me to let me know, I’ll give you a link that will allow you to import the email series into your LeadsLeap account and mass edit them so you can get it done faster.
I’ll also give you the import links for the squeeze and thank you pages with fast editing capabilities.
It doesn’t matter if you run a bricks and mortar business or a digital one a lack of visitors will send you broke.
All businesses have fixed costs.
Those in the 3D world have much higher fixed costs than digital ones.
The hours for a physical business need to match all your competitors, meaning you or your staff have to be present when your customers look for you.
An online business is always open, and many of its functions can be automated, so you do not have to be at your computer all the time.
However, it’s harder for a digital business to get visitors than a physical one.
People can move around the streets or in the mall and see your business, walk in and purchase.
That will never happen online.
For someone to visit your web page or business presence, they must follow a link.
I can sit on my computer all day typing in random IP numbers and sometimes find things, but there is no guarantee that I’ll be interested in any of them.
A report a few years ago suggested that people, on average, click 3 – 5 additional links for every search term they click on.
Email accounts for more clicks on links than Google.
You will be better off collecting email addresses than working hard on your SEO.
On that basis, you’ll benefit more from getting your links on sites with volumes of visitors than busting a gut trying to rank high in the Google Search results.
